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Storytelling for Leadership (beta)

Please note that this is an experiment using AI-generated audio for this course, which was originally produced in Spanish. This is a pilot course and our plan is to retire it in July. The exercise files and in-course quizzes are available in the course’s original language only. Please let us know what you think by leaving a review.

In a world saturated with information and noise, those capable of sharing stories will enjoy a considerable competitive advantage, since our biology predisposes us to pay attention to information in the form of stories and narratives.

The goal of this course is to learn how to create narratives and tell stories that help us explain why we do what we do, what our vision is as leaders, and which values we would like to transmit to our organization.
This course is for everyone: for teachers, bosses, middle managers, entrepreneurs, and anyone who wants to have a good time discovering new ideas and knowledge. We will talk about the origin of stories, the discrediting they have undergone over the past 2000 years as a useful tool, we will see what it might mean to “direct or lead with stories”, and why it seems to make more sense now than ever. We will teach you how to pay attention to your audience so that in turn they give you their attention, and we will practice with stories that will help you to spread the message you want to convey in the way you want to convey it.

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